Why is Google adsense earnings falling down

Why is Google adsense earnings falling down

Every Google adsense publisher has had some up’s and downs, some used to get $1 per click and now they’re getting $0.20 and some fell down to $0.01 per click. We can’t just simply blame Google for that because many factors calculates how much you get per click

Where are the clicks coming from?

It matters from which countries you’re getting the clicks from, for example you will get paid more if you get a click for a visitor that lives in America than you will get from a visitor that lives in china so be sure where to promote your website

High Quality content
Make sure that you keep having high quality content because it really makes a difference, Google publishers pay more when your content is not copied so always have original content

Fraud clicks
When you get invalid clicks even if it’s not you Google will start paying you less per click, you can’t blame them for that their adwords publishers safety is a priority

The world’s economic crises

After the economic crises hundred of companies stopped advertising and the other half lowered their budget to the half

Unknown reasons

Some reasons will unknown and be a secret only Google knows
After saying the main factors of getting low prices per click you should stop blaming Google and start working hard on your website